Coteau Custom Carts in New Iberia, LA is a custom cart builder that takes a lot of pride in keeping their customers happy. We were able to catch up with the owner David Mallet to get an inside look into this three-year-old custom cart business.
Dealer Profile:
Dealer Name: Coteau Custom Carts
Dealer Location: 8414 Parc Perdue Dr. New Iberia, LA 70560
Phone Number: (337) 349-9120
Owner: David Mallet
Website: CoteauCustomCarts.com
GCMAG: Tell us about your golf cart dealership?
David Mallet: I take great pride in building, customizing and/or repairing golf carts to make them the perfect fit for each customer’s needs. My business is unique because we truly are a family business. Coteau Custom Carts is housed on my property, and the moment a customer steps into my shop, they become family. They will never be greeted by a stranger. I am involved in every step of the process, and I know that all their needs will be met with the utmost patience and care. What sets me apart is that I do not try to push unnecessary upgrades to make the most money possible. Instead, I use my experience and expertise to make sure each customer receives exactly what they want and need to get the most out of their golf cart.
GCMAG: You are the owner?
David Mallet: Yes, I am David Mallet, the owner.
GCMAG: What is your company background? How and when did your company start?
David Mallet: I have been building, repairing, and customizing golf carts for over ten years now. In 2017, I decided to take a chance and see if I could take this hobby of mine to the next level and Coteau Custom Carts was born. The inspiration for my business came to me back in 2006 when I was on a camping trip with family and friends, and we realized that golf carts were an essential part of camping life. At the time, I could not afford to buy a new cart, so I found some used ones in Texas. I drove seven hours to purchase the two carts, and before I got back home, I had already sold one to some friends of ours. From there, word of mouth spread, and people became interested in where they could purchase and fix up golf carts. Thus, my golf cart hobby began and eventually grew to what it is today.
GCMAG: How many employees do you have? And can you tell us a little about them?
David Mallet: My business is family-owned and operated. My two sons help modify carts with things like new custom body kits, light kits, batteries, back seat kits, sound systems, lifts, extended roofs, wheels, and custom seats. My long-time friend helps with repair work. We also recently hired a full-time mechanic because of workload increases.
GCMAG: How do you promote or advertise your business? Online? Social Media?
David Mallet: We mostly promote through social media. We are on Facebook and Instagram. We also have a billboard on Hwy 90 near the Hwy 92 intersection. We have been featured in Sugar Mill Pond’s neighborhood magazine. Mostly, word of mouth brings in the most business for us.
GCMAG: What is the most important business lesson you’ve learned?
David Mallet: I have learned the value of a social media presence on a business. I also have learned that positive customer reviews are one of the best ways to grow a business; therefore, I take great pride in satisfying every customer’s needs.
GCMAG: What are your future plans for your company?
David Mallet: My future plans for the company are to continue growing as a business and to move to a larger location with a store front for displaying golf carts and upgrade possibilities.
GCMAG: Is there anything else you’d like to add?
David Mallet: I am most grateful for the ability to do what I love with people I love. I am thankful for my loyal customers who have also become like family to me and support me through recommendations, positive reviews, and follow-up business.
GCMAG: David, it sounds like you are in a great place right now. We want to thank you for sharing about your dealership and we wish you tremendous success going forward!
Coteau Custom Carts Gallery
For more information on Coteau Custom Carts in New Iberia, LA visit them online at CoteauCustomCarts.com, stop in to their showroom or give them a call at (337) 349-9120.